SOFT SAVING: BECAUSE LIFE’S TOO SHORT FOR STRESS SAVING

Soft Saving: Because Life’s Too Short for Stress Saving

Redefining the Purpose of SavingFor decades, typical economic guidance has leaned greatly on the principles of thriftiness, postponed gratification, and hostile saving. From eliminating early morning coffee to forgoing trips, the message has been loud and clear: conserve now, take pleasure in later. But as social values change and individuals r

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